MINOR LEAGUE BASEBALL PARTNERS WITH SNAPCHAT
August 21, 2024 — On Wednesday, August 21st, Snapchat is coming to Jupiter, FL as a part of their recently announced partnership with Minor League Baseball™ (MiLB™) to promote their “Less Likes, More Love” campaign to highlight how people use Snapchat to spread love. All 120 Minor League teams will
August 21, 2024 — On Wednesday, August 21st, Snapchat is coming to Jupiter, FL as a part of their recently
announced partnership with Minor League Baseball™ (MiLB™) to promote their “Less Likes, More Love”
campaign to highlight how people use Snapchat to spread love.
All 120 Minor League teams will host a Snapchat “Less Likes, More Love” theme night, including the Jupiter
Hammerheads on August 21st. Fans can expect a feel-good game day experience spotlighting moments of
togetherness during the game, including a Hug Cam videoboard feature encouraging fans to feel connected to
those around them. Hammerheads fans can also expect free giveaways courtesy of Snapchat.
“We're thrilled to partner with Minor League Baseball to bring the 'Less Likes, More Love' campaign to life in
ballparks across the country,” said Emma Wakely, Sports Partnerships, Snapchat. “Snapchat is all about
enhancing real-world experiences and helping people feel more connected, and there’s no better place to do
that than at a baseball game. By creating moments of joy and togetherness—from our Hug Cams to the newly
coined ‘hugouts’—we’re encouraging fans to share their love and make memories that go beyond the screen.”
The Hug Cam will continue to be an evergreen moment at every game for the remainder of the season to help
spread the love with Snapchat.
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About Jupiter Stadium, LTD:
Opening in 1998, the 110-acre complex/stadium is specially designed to house two Major League Baseball
and two Minor League Baseball. The stadium is home to the Miami Marlins and St. Louis Cardinals for
Spring Training. The Florida State League’s Jupiter Hammerheads (Class A Affiliate of the Miami Marlins)
and Palm Beach Cardinals (Class A Affiliate of the St. Louis Cardinals) make their home at Roger Dean
Chevrolet Stadium from April through September. This year-round facility can accommodate the smallest
birthday party to the largest corporate outing, while never forgetting that each fan is our most important
product.
About Snap Inc.
Snap Inc. is a technology company. We believe the camera presents the greatest opportunity to improve the
way people live and communicate. We contribute to human progress by empowering people to express
themselves, live in the moment, learn about the world, and have fun together. For more information, visit
snap.com.
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